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When using a search engine like Google or Bing, web surfers typically read only the first few results. High placement in a search engine is therefore critical for the success of any online business. Pages appearing higher in the search engine results to queries relevant to a site’s business will get higher targeted traffic.
But what about paid ads that top those searches now? Research shows about 77% of search users choose unpaid or “organic” over paid listing when searching. To get this leg up on the competition companies are turning to Search Engine Optimization (SEO).
Online research shows that the top page of results in web searches receive around 87% of the clicks. Getting to those top three positions is coveted space. Search engines like Google and Bing base their ranking on a series of criteria. Problem is, the criteria changes constantly.
So was born Search Engine Optimization or SEO which has quickly become the hottest Web service available. It ensures that your website comes up higher in web searches than others. So those who utilize SEO win, those who don't lose business.
We not only optimize your site, we keep it optimized to make sure you finish on top all the time. Many SEO companies will concentrate on placing keywords – commonly searched words – on your site, but that’s just the beginning. Our search experts research the changing SEO landscape everyday to ensure high traffic and online conversion is a daily occurrence.
Successful Search Engine Optimization requires dedicated time and commitment to ensure your position online. More important are the websites that link to yours. It accounts for about 70% of Google rankings. That’s why Beanstalk's comprehensive approach to Search Engine Optimization will increase your rankings while minimizing your costs.
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